Rogue Technologist Guide to Publicity

September 10, 2010

Do you know how to use Twitter and Facebook pages to connect with your customers? How do you successfully engage your network of fans and followers? What’s the most effective way to integrate these new channels into your marketing plan? How much time are you going to have to spend on Social Media? All of these questions will be answered during this program.

Clark Dever shares his in-depth knowledge of Social Media Marketing during this engaging presentation. Do not miss this opportunity to learn how to build your brand with the social web. Clark talks about the strategy behind the practices; while teaching by example in this exciting seminar.

Seminar Topics:
- Learn how to build your business utilizing Facebook and Twitter. - Receive a brief primer on Social Media etiquette and grammar. - See how you can automate parts of your Social Media marketing and integrate it with your existing web presence. - Learn about tools and resources that make Social Media Marketing easier and more effective. - Find out how to leverage your existing mailing lists to automatically locate your best clients. - Learn how to monitor and increase the conversion rate of your Social Media Marketing efforts.

About the presenter:Buffalo, NY photographer Clark Dever is best known for his Twelve Hours in a City project. Utilizing only Twitter, a Facebook Fan Page and an “All-You-Can-Jet Pass,” Clark and his crew flew over 65,000 miles around the United State during September 2009. Effective use of Social Media led to the project being featured on CNN, Time.com, ABC World News Tonight and in an internationally published article by the Associated Press.

Clark’s love for photography is only matched by the joy he finds in teaching. His pragmatic strategies and his willingness to share knowledge are what have built his business.

Surviving This Business

Tips on the business of photography
September 9, 2010

Rick Souders, is a national photographer, based in Golden, Colorado. Rick has travelled the US lecturing on photography and business to ASMP, APA and at Photo Plus Expo. Souders Studios has been a very successful commercial photography studio that specializes in food, beverage and people with food products. In these economic times, it’s tough for most businesses to make a go of things, little only artists and photographers. This lecture will discuss Rick’s tips and techniques for surviving in this industry. He’ll discuss his strategies, his thoughts on market directions, his perspective on marketing and self promotion and pitfalls to watch out for. You will be able to learn from a very skilled photographer, businessman and communicator, what it takes to stay alive and reinvent yourself.

Rick Souders has been in all parts of the industry from Student, to Photo Assistant, to In-House Staff Photographer, To Business Manager at an Advertising Agency to running a Successful Photography Studio. His vast experience in the industry makes him an expert in the business of selling photography. Rick has been recognized as the Best Beverage Photography Studio in the World, 3 consecutive times, at the prestigious Le Cordon Bleu World Food Media Awards in Australia. Rick will show some of his work during the lecture but this is definitely a discussion about what YOU can do to re-evaluate and stay in business, whether you are starting out or trying to keep from being shoved out of the industry.

FREE Thursday Event 9/9

Join Rick Souders and ASMP Colorado for a FREE event this Thursday, 9/9.

Souders Studios has been a very successful commercial photography studio that specializes in food, beverage and people with food products. In these economic times, it’s tough for most businesses to make a go of things, little only artists and photographers. This lecture will discuss Rick’s tips and techniques for surviving in this industry. He’ll discuss his strategies, his thoughts on market directions, his perspective on marketing and self promotion and pitfalls to watch out for.

More information here. See you Thursday!